Sustainability Maturity Model Explained: How Far Do You Go for the Planet?

There’s no silver bullet for a sustainable business. Becoming a sustainable, or more sustainable, business, is a process. Becoming more sustainable: The Sustainability Flywheel We define the process of becoming more sustainable through the Sustainability Flywheel: In order to improve your performance, you need to analyze your baseline emissions. This will help you understand the […]
The 5 Steps BrewDog Took To Become Carbon Negative

Last week – at the 26th of August – BrewDog’s CEO James Watt announced that the Scottish brewery is now the “World’s first carbon negative beer business”. BrewDog’s Punk IPA is a household name in the craft beer industry, and with an estimated 2019 revenue of 300 million US$, the company is on its way to become […]
13 Tips To Boost Environmental Awareness In Your Company

You want to make the world a better place, especially when you’re at work? That can often be a challenge – even more when your company isn’t focused on sustainability, and your colleagues don’t understand your passion for the environment. Short-term results beat long-term vision If you’re like us, you do of course understand why […]
MUD Jeans saved 1,5 million tons of CO₂. This is how they did it.

Fashion is fast. Beautiful. And incredibly dirty. That’s what we get told. But MUD Jeans doesn’t accept that. In 2013, they started the company with a clear goal in mind: Changing the fashion industry – for the better. Today, MUD Jeans even sells the world’s first 100% circular jeans. This is the story of how MUD Jeans: […]
Are You Prepared For The Product Environmental Footprint?

Imagine a world where you have full visibility over the environmental footprint of products you can buy. It would provide you with the freedom to buy ‘green’ products. But this would only work if you can rely on the quality of the information: you need to know that such information can be trusted. PEF methodology: […]
Saitex is the world’s most sustainable denim manufacturer. This is how they communicate it.

Located in Vietnam, Saitex is the denim partner of choice for the world’s biggest jeans labels. Saitex was founded in 2012 and has grown to accommodate five different facilities employing over 4.500 people. The company produces 20.000 pairs of jeans in one single day. The fashion industry is one of the most polluting industries in […]
Coca Cola’s First LCA in 1969: A Brief History of LCA

It might come as a surprise – but the first Life Cycle Assessment was conducted by Coca Cola in 1969! The late 60’s were a time of sustainable awakening: The oil crisis and concerns about population growth led to environmental movements in many countries. The study The Limits of Growth summarized that sentiment in 1972. […]
Let’s Stop Debating Whether ‘Sustainability Pays Off’
The reality is we experience business executives still having doubts about it. The biggest challenge seems to be, how to substantiate the investments needed and how to calculate a simple RIO. But there are no shortcuts or quick wins here. What is needed is a longer term vision, strategy and persistance. Therefore we need to stop […]
Environmental Impact Assessment (EIA): How Is It Different From LCA?

Environmental Impact Assessments (short EIA, sometimes also EA) is the assessment of a project’s environmental impact. It is conducted ex-ante, so before the project is concluded. This sounds similar to a Life Cycle Assessment (LCA) – which is defined as: A Life Cycle Assessment (LCA) is an analysis of the impact one object has on the world around it. […]
Measuring and Managing Scope 3 Environmental Impact

Based on several case studies from our portfolio and external resources, we see that in various sectors, the scope 3 emissions account usually for more than 80% of the total value chain environmental impact. And although the impact may be indirect, the impact can be strongly influenced by a company’s actions. This includes e.g. product […]