Can pocketwear become smaller, more convenient, self-defined, and sustainable? Pocketwear brand Secrid definitely thinks it can. So they measured their environmental impact to prove- and improve it.
Cashless culture doesn’t stop in your pocket. That’s why micro-wallets–the card-sized, super-small containers that hold up to 8 cards, have become an established product category.
Secrid is a fast-growing pocketwear company based in the Netherlands. They started out in 2009 selling just a few thousand products per year, however, already sold over 2 million products worldwide in 2019.
The brand is especially known for its smart wallet solutions such as the Cardprotector and the Miniwallet. Each of their products features a patented mechanism that allows you to quickly slide out your cards with one simple motion, making them ready for immediate use.
Within Secrid, sustainability has always been recognized as a core value and a crucial aspect of being in business. And as sustainability awareness surrounding organizations generally increased within society, Secrid also started to ask critical questions about the sustainability of their own practices.
Because of their use of leather, aluminum, and other raw materials that could be considered unsustainable. Secrid quickly recognized they wanted to take responsibility for their impact and start improving their practices where needed.
But to do so, they first needed to understand what their impact actually is.
In 2018, LCA calculations were performed in Ecochain’s tool Helix to define the impact of Secrid’s business operations and identify the biggest environmental-impact hotspots. The impact calculations were divided into two sections: The Secrid Headquarters and the production chain of Secrid’s products.
All Secrid’s products are designed in-house, however, Secrid does not own any production locations themselves. They thoughtfully select their partners and production methods, but cannot directly influence the production impacts.
When looking at the footprint of the Secrid headquarters, the air traveling of employees for visiting fairs generates almost half of their impact on climate change. Indeed, flying has a bigger impact than other ways of transport and utilities.
Within the Secrid supply chain, the results show two major hotspots of environmental impact:
1). The impact of leather is high compared to the other materials. This is mainly due to the intensive water use and emissions of greenhouse gases.
2). The use of aluminum in products generates a big impact in several impact categories. The mining of the raw material (bauxite) counts for 84% of the emission of greenhouse gasses for the total aluminum impact. The mining of the raw material also has a big impact on resource depletion. Additionally, the subsequent production steps of aluminum production are quite energy-intensive.
With the LCA results in their hands, Secrid immediately went to work to improve them.
They had long been looking for-and experimenting with – other materials than leather. However, the core purpose of the company remains to create products that last long and age beautifully over time. And so far, leather still seems to be the best material for creating long-lasting products due to its high technical and emotional durability.
Indeed, those two factors are very important characteristics supporting Secrid’s philosophy of long-lasting design. This philosophy entails that they focus on keeping products in use for as long as possible, making sure the moment products are thrown away as well as the production of new products- is postponed. This way, the overall environmental impact of Secrid’s products will be kept low.
Leather cutting is definitely a waste intensive process. It’s not rare that half of the leather is cut away and wasted in the leather industry.
To decrease this percentage, Secrid generated more efficiency in its leather use in collaboration with its leather cutting specialist Piant. And it paid off.
Since 2016 the efficiency of their leather-cutting process has been improved by more than 22%. Secrid pushed their international suppliers of cutting-machines well above the limits they were used to for their demanding car-manufacturing clients.
However, Secrid and Piant are still looking for improvements in the process and the design of the wallets. Additionally, Secrid aims to improve how they reuse their waste, as they want their waste levels to be close to zero.
Finally, from pre-tanning to finishing, Secrid will increase its efforts to find more sustainable ways of producing leather in the future.
Thanks to Ecochain Helix we generated insight in our impact on the world around us, furthermore, it also showed us on what main activities we should focus in our mission to reduce that impact
Thomas Beekhuis, Sustainable Innovation Specialist at Secrid
Ecochain Helix helps them to be transparent about their impact and create an effective sustainability strategy. Secrid will continue to use Ecochain Helix to make comparisons/new calculations for clarity and effective sustainable measures in the future.
