{"id":1698,"date":"2022-11-29T11:51:48","date_gmt":"2022-11-29T10:51:48","guid":{"rendered":"https:\/\/ecochain.com\/blogs\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/"},"modified":"2026-01-12T09:42:20","modified_gmt":"2026-01-12T09:42:20","slug":"zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging","status":"publish","type":"customers","link":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/","title":{"rendered":"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">From design to delivery<\/span><\/h2>\n<p><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.zeropackaging.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ZeroPackaging<\/span><\/a><\/span><span style=\"font-weight: 400;\"> \u2013 an initiative by <\/span><a href=\"https:\/\/paxpring.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Paxpring<\/span><\/span><\/a><span style=\"font-weight: 400;\">, designs and delivers complete, eco-friendly packaging solutions. With a wide variety of customers like Samsung, Fairphone, Vodafone, etc \u2013 they offer tailored sustainable packaging in e-commerce, fashion, and consumer electronics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ZeroPackaging shows the market that amazing quality &amp; low environmental impact \u2013 <strong>go hand in hand.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">But they don\u2019t \u2018just\u2019 want to make these environmental claims. They design sustainable solutions completely driven by environmental data.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is how.\u00a0<\/span><\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-23805\" src=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/Screenshot-2022-11-09-at-16.03.49.png\" sizes=\"(max-width: 698px) 100vw, 698px\" srcset=\"\" alt=\"ZeroPackaging_Design Studio\" width=\"698\" height=\"522\" \/><figcaption class=\"wp-element-caption\"><em>Image 1. ZeroPackaging is an initiative by Paxpring \u2013 founded in 2017.<\/em><\/figcaption><\/figure>\n<h2><span style=\"font-weight: 400;\">Testing environmentally sustainable designs<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">ZeroPackaging has great knowledge of the effects of different materials and changing processes on designs. But to make real environmentally friendly decisions \u2013 you need a <strong>credible impact methodology<\/strong> and <strong>solid environmental data<\/strong> as groundwork for your design.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They want to be able to put the environmental impact of all their possible designs to the test.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Plastic-free solutions aren\u2019t enough.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ZeroPackaging notices the industry mainly seeks plastic-free solutions. But with multiple environmental crises lurking around every corner, offering plastic-free solutions alone isn\u2019t enough for them.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ZeroPackaging wants to answer the balance between industry demand and sticking to true climate impact reduction. Giving customers <\/span><b>transparency<\/b><span style=\"font-weight: 400;\"> on the full environmental picture of their design. And enable optimal sustainable decision-making for all parties involved.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best way to do so? Measure the full environmental footprint of their tailored designs \u2013 using the scientific footprint method <\/span><b>Life Cycle Assessment (LCA).\u00a0<\/b><\/p>\n<blockquote class=\"wp-block-quote\"><p><em><strong>\u201cWe believe that making true sustainability visible \u2013 contrary to just the marketing side of sustainability \u2013 is needed for the future. Resulting in new business opportunities too.\u201d\u00a0<\/strong><\/em><\/p>\n<ul>\n<li><em><strong>Thomas van Hemert, Designer at ZeroPackaging<\/strong><\/em><\/li>\n<\/ul>\n<\/blockquote>\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" class=\"wp-image-23644\" src=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/How-does-LCA-Life-Cycle-Assessment-work-1.jpg\" sizes=\"(max-width: 791px) 100vw, 791px\" srcset=\"\" alt=\"\" width=\"791\" height=\"517\" \/><figcaption class=\"wp-element-caption\"><em>Image 2. How Life Cycle Assessment (LCA) works.<\/em><\/figcaption><\/figure>\n<h2><span style=\"font-weight: 400;\">Methodology: What &amp; How<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">What\u2019s a Life Cycle Assessment (LCA)?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A Life Cycle Assessment measures the environmental impact of <strong>all the life phases<\/strong> of a product (from raw materials to manufacturing\/production, to transport, to customer use, to the end-of-life). Revealing 15+ <span style=\"text-decoration: underline;\"><a href=\"https:\/\/ecochain.com\/blog\/impact-categories-lca\/\" target=\"_blank\" rel=\"noopener\">environmental impact outcomes<\/a><\/span>: your product\u2019s footprint results.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Environmental data is <strong>crucial<\/strong> to make sustainable design decisions. As it shows you where your product\u2019s <strong>biggest impact \u2018hotspots\u2019<\/strong> lie. It\u2019s the foundation for the design approach and equally named European Directive <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/ecochain.com\/blog\/ecodesign\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u2018<\/span><span style=\"font-weight: 400;\">Ecodesign\u2019. <\/span><\/a><\/span><span style=\"font-weight: 400;\">\u00a0Ecodesign means using LCA results in design to effectively reduce a product\u2019s environmental impact throughout every phase of its lifecycle.\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Why Ecochain?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ZeroPackaging has sustainability integrated into its DNA. But, to fully embrace data-driven sustainable design, LCA needs to be accessible<\/span><b> at all times<\/b><span style=\"font-weight: 400;\">. They need LCA software that\u2019s user-friendly, credible, and easy to integrate into their design processes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ZeroPackaging chose <\/span><a href=\"https:\/\/ecochain.com\/mobius\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">Ecochain\u2019s product footprint tool (also known as Mobius)<\/span><\/span><\/a><span style=\"font-weight: 400;\"> to fulfill two main goals:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Integrate impact measurement into their designing process (<\/b><span style=\"text-decoration: underline;\"><a href=\"https:\/\/ecochain.com\/blog\/ecodesign\/\" target=\"_blank\" rel=\"noopener\"><b>Ecodesign<\/b><\/a><\/span><b>):<\/b><span style=\"font-weight: 400;\"> To continuously challenge and test claims, and learn about the footprint of new processes &amp; materials. Ecochain\u2019 key features<\/span><i><span style=\"font-weight: 400;\"> \u2018scenarios\u2019 <\/span><\/i><span style=\"font-weight: 400;\">and <\/span><i><span style=\"font-weight: 400;\">\u2018comparison\u2019<\/span><\/i><span style=\"font-weight: 400;\"> allow for optimal testing of design choices and comparing different designs.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Enabling customers to make sustainable decisions: <\/b><span style=\"font-weight: 400;\">Communicate tangible environmental data on their design proposals to customers. Enabling them to make sustainable decisions. Ecochain\u2019 intuitive interface and visualization make it easy to interpret and use LCA results for stakeholder communication.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">What does this look like in practice?<\/span><\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" class=\"wp-image-21716\" src=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/Mobius_Laptop-mockup_Ecochain-e1666773308992.png\" sizes=\"(max-width: 1052px) 100vw, 1052px\" srcset=\"\" alt=\"Ecochain Mobius_ Easy LCA &amp; Ecodesign software\" width=\"1052\" height=\"701\" \/><figcaption class=\"wp-element-caption\">Ecochain\u2019s easy product footprint solution (aka Mobius).<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<blockquote class=\"wp-block-quote\"><p>&nbsp;<\/p>\n<p><em><strong>\u201cThe main functionalities of Ecochain software combined with how easily the tool can be tailored for packaging, makes working with Ecochain a great partnership.\u201d <\/strong>\u2013 <\/em><em>Thomas van Hemert, Designer at ZeroPackaging<\/em><\/p><\/blockquote>\n<h2><span style=\"font-weight: 400;\">Vodafone\u2019s new packaging design: Less is more<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">ZeroPackaging\u2019s customer Vodafone wanted their signature package, in which they ship their products (e.g. mobile phones), to be more sustainable.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Vodafone\u2019s wish:<\/b><span style=\"font-weight: 400;\"> a low-impact package that still communicates its brand perfectly. In this case, ZeroPackaging was asked to focus on the LCA impact outcome \u2018Carbon footprint\u2019, expressed in kg <\/span><span style=\"font-weight: 400;\">CO<\/span><span style=\"font-weight: 400;\">2 <\/span><span style=\"font-weight: 400;\">\u2013 eq.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>The end result: <\/b><span style=\"font-weight: 400;\">A<\/span> <span style=\"font-weight: 400;\">smaller, plastic-free packaging with a 48% <\/span><span style=\"font-weight: 400;\">CO<\/span><span style=\"font-weight: 400;\">2<\/span><span style=\"font-weight: 400;\"> reduction compared to the original \u2013 that doesn\u2019t limit Vodafone in shipping the same products.\u00a0<\/span><\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">ZeroPackaging improved Vodafone\u2019s packaging design through 3 phases:<\/span><\/i><\/p>\n<h3><span style=\"font-weight: 400;\">Step 1: Analysis + proposal<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Vodafone\u2019s initial packaging is critically analyzed. The packaging only uses a few materials:\u00a0<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> Cardboard \u2013 the main material used.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Plastic void fill \u2013 inside the box to keep the product from moving.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Ink \u2013 for the package\u2019s visuals (red color + branding).\u00a0<\/span><\/li>\n<\/ol>\n<p><b>ZeroPackaging\u2019s design proposal:<\/b><span style=\"font-weight: 400;\"> the carbon footprint of Vodafone\u2019s packaging could best be reduced by:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reducing the overall package size;\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reducing unnecessary materials;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyzing the impact of the printing technique and looking for alternatives.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Let\u2019s put it to the test in Ecochain. <\/span><\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-23813\" src=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/IMG_2096_2_1_20.png\" sizes=\"(max-width: 716px) 100vw, 716px\" srcset=\"\" alt=\"\" width=\"716\" height=\"477\" \/><figcaption class=\"wp-element-caption\"><em>Image 3. Vodafone\u2019s initial packaging.<\/em> <em>Source: ZeroPackaging<\/em><\/figcaption><\/figure>\n<h3><span style=\"font-weight: 400;\">Step 2: Reduce size + remove the plastic<\/span><\/h3>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reduce cardboard: <\/b><span style=\"font-weight: 400;\">ZeroPackaging almost halved the height of the package from 80 mm to 45 mm. This reduces both the volume and the weight of the product significantly \u2013 whilst equally reducing the cardboard\u2019s carbon impact.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Replace plastic:<\/b><span style=\"font-weight: 400;\"> ZeroPackaging replaced the plastic void fill with a thin cardboard piece. Removing the harmful impact of plastic and resulting in fewer different materials used in the packaging. Using fewer different materials also makes it easier for the package to be recycled.\u00a0<\/span><\/li>\n<\/ol>\n<h3><span style=\"font-weight: 400;\">Step 3: Reduce &amp; switch to sustainable print work<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">After measuring both the old and new designs in Ecochain, ZeroPackaging found the printing technique (paper thickness + ink) to be a relatively big impact hotspot too. So they use:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sustainable printing technique:<\/b><span style=\"font-weight: 400;\"> The new packaging in combination with Vodafone\u2019s new artwork \u2013 allowed for a new printing technique. This technique requires less thick paper and smaller amounts of ink. As a result, both paper- and ink use were drastically reduced, just as their carbon footprint.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sustainable ink: <\/b><span style=\"font-weight: 400;\">They tested different sustainable ink types in Ecochain software and decided on the best option.<\/span><\/li>\n<\/ol>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24410 \" src=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/1-300x212-1.jpg\" sizes=\"(max-width: 727px) 100vw, 727px\" srcset=\"\" alt=\"\" width=\"727\" height=\"514\" \/><figcaption class=\"wp-element-caption\"><em>Image 4. The carbon footprint of Vodafone\u2019s new packaging is reduced by 48% compared to the original.<\/em><\/figcaption><\/figure>\n<h2><span style=\"font-weight: 400;\">\u2018Kaizen\u2019<\/span><\/h2>\n<blockquote class=\"wp-block-quote\"><p><em><strong>\u201cKaizen is a Japanese term meaning \u2018change for the better\u2019 or \u2018continuous improvement\u2019. It is a business philosophy that concerns the processes that continuously improve operations and involve all employees. Sustainability to us truly is a key aspect of Kaizen\u201d\u00a0<\/strong><\/em>\u2013 Thomas van Hemert, Designer at ZeroPackaging<\/p>\n<h4><span style=\"font-weight: 400;\">With Ecochain software, ZeroPackaging now:<\/span><\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Always offers the carbon footprint (or any of the 15+ LCA impact outcomes) of their designs to customers. Enabling sustainable decision-making.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Continuously improves their own work and increases their knowledge on eco-friendly design choices.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">We can\u2019t wait to see what else they have in store.\u00a0<\/span><\/p><\/blockquote>\n","protected":false},"featured_media":1699,"template":"","categories":[],"industries":[18],"use-cases":[20],"departments":[28],"class_list":["post-1698","customers","type-customers","status-publish","has-post-thumbnail","hentry","industries-packaging","use-cases-ecodesign","departments-rd"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Reducing the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain<\/title>\n<meta name=\"description\" content=\"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone&#039;s packaging by 47% (!!).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48%\" \/>\n<meta property=\"og:description\" content=\"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone&#039;s packaging by 47% (!!).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/\" \/>\n<meta property=\"og:site_name\" content=\"Ecochain\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-12T09:42:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"842\" \/>\n\t<meta property=\"og:image:height\" content=\"596\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/\",\"url\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/\",\"name\":\"Reducing the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ecochain.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/2.jpg\",\"datePublished\":\"2022-11-29T10:51:48+00:00\",\"dateModified\":\"2026-01-12T09:42:20+00:00\",\"description\":\"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone's packaging by 47% (!!).\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ecochain.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/2.jpg\",\"contentUrl\":\"https:\\\/\\\/ecochain.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/2.jpg\",\"width\":842,\"height\":596,\"caption\":\"ZeroPackaging\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/customers\\\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/homepage\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/\",\"name\":\"Ecochain\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#organization\",\"name\":\"Ecochain\",\"url\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ecochain.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ecochain-logo.svg\",\"contentUrl\":\"https:\\\/\\\/ecochain.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ecochain-logo.svg\",\"width\":226,\"height\":31,\"caption\":\"Ecochain\"},\"image\":{\"@id\":\"https:\\\/\\\/ecochain.com\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Reducing the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain","description":"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone's packaging by 47% (!!).","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/","og_locale":"nl_NL","og_type":"article","og_title":"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48%","og_description":"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone's packaging by 47% (!!).","og_url":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/","og_site_name":"Ecochain","article_modified_time":"2026-01-12T09:42:20+00:00","og_image":[{"width":842,"height":596,"url":"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain","twitter_misc":{"Geschatte leestijd":"6 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/","url":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/","name":"Reducing the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain","isPartOf":{"@id":"https:\/\/ecochain.com\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/#primaryimage"},"image":{"@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/#primaryimage"},"thumbnailUrl":"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/2.jpg","datePublished":"2022-11-29T10:51:48+00:00","dateModified":"2026-01-12T09:42:20+00:00","description":"This is how ZeroPackaging used environmental data in their design processes to reduce Vodafone's packaging by 47% (!!).","breadcrumb":{"@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/#primaryimage","url":"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/2.jpg","contentUrl":"https:\/\/ecochain.com\/wp-content\/uploads\/2023\/05\/2.jpg","width":842,"height":596,"caption":"ZeroPackaging"},{"@type":"BreadcrumbList","@id":"https:\/\/ecochain.com\/nl\/customers\/zeropackaging-reduced-the-carbon-footprint-of-vodafones-packaging\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ecochain.com\/nl\/homepage\/"},{"@type":"ListItem","position":2,"name":"How ZeroPackaging reduced the carbon footprint of Vodafone\u2019s packaging by 48% with Ecochain"}]},{"@type":"WebSite","@id":"https:\/\/ecochain.com\/nl\/#website","url":"https:\/\/ecochain.com\/nl\/","name":"Ecochain","description":"","publisher":{"@id":"https:\/\/ecochain.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ecochain.com\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/ecochain.com\/nl\/#organization","name":"Ecochain","url":"https:\/\/ecochain.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/ecochain.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/ecochain.com\/wp-content\/uploads\/2024\/12\/ecochain-logo.svg","contentUrl":"https:\/\/ecochain.com\/wp-content\/uploads\/2024\/12\/ecochain-logo.svg","width":226,"height":31,"caption":"Ecochain"},"image":{"@id":"https:\/\/ecochain.com\/nl\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/customers\/1698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/customers"}],"about":[{"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/types\/customers"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/media\/1699"}],"wp:attachment":[{"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/media?parent=1698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/categories?post=1698"},{"taxonomy":"industries","embeddable":true,"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/industries?post=1698"},{"taxonomy":"use-cases","embeddable":true,"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/use-cases?post=1698"},{"taxonomy":"departments","embeddable":true,"href":"https:\/\/ecochain.com\/nl\/wp-json\/wp\/v2\/departments?post=1698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}