Unilever and Nestlé will add environmental footprints to all their products. This move heralds the start of a new era: Carbon labels will be the new standard on supermarket shelves.
And retailers are soon to follow.
Already today, the biggest retailers in Europe are testing carbon footprint calculations. Delhaize (Albert Heijn, Bol.com, Etos), Lidl, Aldi, Carrefour – it’s only a matter of time until carbon footprints on their shelves will be mandatory.
With the biggest food companies and retailers in the world joining forces, food companies will have to accept the new normal. And time is running out.
With 100.000+ carbon-transparent products in the supermarket, understanding your footprint is a matter of staying competitive.
But what else is happening in the industry?
